AI-native product design,grounded in human judgment.

Independent AI-native product and experience design practice helping organizations turn complex ideas and emerging technologies into clear, testable digital products.

• —Design AI-native product experiences from early discovery through working prototype, combining product strategy, interaction design, visual craft, prompt design, and technical implementation.
• —Build functional product prototypes with Lovable, Cursor, Claude Code, React, Supabase, and AI APIs so teams can test behavior and assumptions before committing significant engineering resources.
• —Design human–AI interaction models including multi-step workflows, prompt systems, feedback loops, human-in-the-loop checkpoints, escalation paths, and user controls.
• —Designed and shipped a place-based experiential learning application using Google Agent Development Kit and Google Antigravity for the Kaggle + Google AI Agents Intensive.
• —Facilitate discovery and workflow-mapping sessions that translate ambiguous ideas into concrete experience models.
• —Design and build secure digital ecosystems using relational data, automation, APIs, analytics, and AI-assisted workflows while keeping the human experience approachable.
• —Lead digital product and experience strategy for Vet-Ray Technology by Sedecal across medical imaging products, infrastructure, sales workflows, and support systems.
• —Create internal dashboards, lead-management workflows, customer-facing tools, and rapid product concepts that bridge business, user, and implementation needs.

B2B SaaS platform supporting complex field-sales organizations and workflows.

• —Led product design across complex enterprise workflows in close partnership with product management and engineering.
• —Helped transition core product experiences from legacy structures into a modern React-based architecture.
• —Turned complicated business requirements into interactive prototypes teams could evaluate before implementation.
• —Conducted qualitative research with field-sales organizations and translated real-world friction into product improvements.
• —Designed tools for pipeline management, integrations, configuration, and other high-frequency workflows.

Partnered with early-stage companies across SaaS, healthcare, finance, agriculture, and creator technology.

• —Entered unfamiliar domains quickly, mapped users and workflows, and transformed loosely defined requirements into testable product experiences.
• —Redesigned analytics for Blubrry Podcast Services, translating dense creator metrics into decision-oriented dashboards.
• —Simplified FarmRaise’s federal grant-application workflows for farmers navigating complex compliance requirements.
• —Created product strategy, interaction models, journeys, prototypes, and design direction for startups working through significant ambiguity.

Enterprise SaaS for secure audit request management and document collaboration.

• —Designed multi-stakeholder workflows for secure document exchange, permissions, requests, status, and collaboration.
• —Created the organization’s first scalable design system and component library with accessibility built into its foundations.
• —Designed transparency dashboards that turned complicated audit processes into understandable next steps.
• —Balanced usability with security, regulatory requirements, and complex financial and healthcare workflows.

Fintech platform helping small-business owners understand business credit and access financing.

• —Translated credit-bureau data and financial models into approachable tools, explanations, dashboards, and next steps.
• —Designed data-rich internal and customer-facing experiences across a multi-sided financial marketplace.
• —Partnered across product, engineering, analytics, marketing, and business teams to test and improve product experiences.
• —Made opaque financial systems more understandable through strong information design and progressive disclosure.

Foundational experience

Designer / Developer · 1998–2014

I began hand-coding websites in HTML and CSS in 1998 and built a career spanning visual design, branding, frontend implementation, information architecture, and product design. That foundation still shapes how I collaborate with engineers and prototype ideas directly today.